The Flip label was formed in 1955 by Max and Lillian Feirtag, who also had a publishing company (Limax Music) which was a contraction of their first names. The address of the company was 618 South Ridgeley Drive in Los Angeles California. The label issued rhythm and blues and popular music. Flip Records survived into 1963 and apparently went out of business in that year. During that time, Flip put out over 60 singles and two albums compiled from their singles catalog.

Two acts were the mainstay of the label, the Six Teens (led by Trudy Williams), and Richard Berry (with his backing groups, the Pharaohs, the Cadets, and the Lockettes). Together these acts provided more than a third of all the singles released by the label. Although the Six Teens placed two songs on the national charts ("A Casual Look" made #25 in 1956, and "Arrow of Love" made #80 the next year), the main claim to fame for the Flip label was that it recorded the original version of "Louie Louie" by Richard Berry, which has since become a rock and roll anthem primarily through the 1963 remake by the Kingsmen. Richard Berry's version, ironically, did not chart. Other artists on the Flip label included the Bel-Aires (later Vel-Aires), whose lead singer, Donald Woods, wrote an agonizing, tearful tune, "Death of an Angel," which was also recorded by the Kingsmen ("if 'Louie' hit, why not try....?").

The Six Teen reunited in February, 1998 at a show sponsored by the DooWop Society of Southern California. The only original member not to attend was Ed Wells, due to health problems.

There were two various artists albums issued on the Flip label, and even though there is a lot of duplication between the two, both are very collectable. Both were mono-only releases. The Flip label is dark blue with silver printing. "FLIP" above the center hole in silver.

We would appreciate any additions or corrections to this discography. Just send them to us via e-mail. Both Sides Now Publications is an information web page, and we have no association with Flip Records. Flip Records is not currently active. Should you be interested in acquiring albums listed in this discography (which are all out of print), we suggest you see our "Frequently Asked Questions" page and follow the instructions found there.