Mandala was a pop label distributed by Starday/King Records. "Mandala" means "circle" in
sanskrit.
The label was founded in early 1972 by Louis Lafredo, Robert John Gallo, and Vinnie Traina, who had
operated previously as a production team. They were based at Soundview Studios in Kings Park, Long
Island, NY. The group signed several artists who had previous successes, including the Vibrations, Ben
E. King, the Chiffons, Ersel Hickey, and Aesop's Fables.
They announced in March, 1972, that they had secured rights to produce future product by King Biscuit
Boy and had signed a three-year distribution deal with Capitol of Canada for distribution there. They
announced in March that their initial product would be an album written by Gallo and performed by a
studio group called "New Place to Love." This apparently became the Painted Poetry album by
Robert John Gallo.
They announced signing a U.S. distribution agreement with Starday-King in late April, 1972. At that
announcement, reported in the April 29, 1972, issue of Billboard, they noted that albums by
Robert John Gallo, Ben E. King, and the Vibrations would be released in May and June, 1972, with
albums by the Chiffons, Aesop's Fables, and Don Larusso "in progress."
In 1973, the label signed Sonny Bottari (of Aesop's Fables) and Ronnie Prophet. The label apparently
lasted to the late summer of 1973 before running out of capital. They managed to release a total of nine
singles, three albums, and a promotional interview disc, plus two other Canada-only albums. The
albums noted as being "in progress," by the Chiffons and Don Larusso never materialized, either in
album or singles form, nor did anything result from the signing of Ersel Hickey. The Aesop's Fables
album was only released in Canada. Of the nine U.S. singles, one was by Robert John Gallo, three were
by Ben E. King, two by the Vibrations, two by Ronnie Prophet, and one by Sonny Bottari.
Mandala never had a chart hit.
The Mandala album label (far left) was gold with white music scroll around the perimeter of the label, with "Mandala" in black above the center hole. Singles had similar labels, albeit with different colors. Early singles had a yellow color (near right). | ||
Later singles had a more gold or tan color (far left). Promotional copies (near left) had white labels with black print, although by the time 2517 came out, the commercial labels may have just been white, also. |
Cover |
Number - Title - Artist - [Release Date] Contents |
Mandala MLP-3000 Series (Distributed by Starday-King): | |
Note: Catalog numbers 3001 to 3004 were not used.
| |
MLP 3005 - Painted Poetry - Robert John Gallo [6/72] Wake Up/Love Is Like A
Circle/Here In My Room/Time To Feel The Pain/It's The World/Lend Me A Dollar/Simple Song/Carry On
Carol/I Don't Usually/Tear Down The Circus/I Lost My Way/Painted Poetry
| |
MLP 3006 - Taking a New Step - Vibrations [9/72] Man Overboard/The Man/Silver
Dollar/Whiskey Man/Holder, Green and Jones//Wind Up Toy/Ain't No Greens in
Harlem/Run For Your Lives/Take a Step/Midnight Rider/Kazoo
| |
MLP 3007 - The Beginning of It All - Ben E. King [9/72] Take Me To The Pilot/I Guess It's
Goodbye/Travelin' Woman/Love Is/Into The Mystic/White Moon/Love Is Gonna Get
You/The Beginning Of It All/Only You Know And I Know/All Of Your Tomorrows/She Does It
Right
| |
MLP 3008 - Audio Biography - Ben E. King [9/72] (Promo only.) Interview by Richard
Robinson of Pop Wire Service.
| |
Mandala (Canada) 14000 Series (Distributed by Capitol of Canada): | |
ST 14001 - Pickin' Up the Pieces - Aesop's Fables [1972] Ain't That Particular/Sit
Yourself Down/Shouldn't Have Took More Than You Gave/California/Look At Me Look At You//I Can't
Quit Her/Pickin' Up The Pieces/Girl I've Got News For You/I Don't Know/Only You Know And I Know
| |
SKAO 14002 - Compositions - Robert John Gallo [1972] Gatefold cover. Sweet
Elephant/Tequila/I'm Gonna Make You Love Me/The Butterfly/The Sea//Umbrella Song/Open The
Lid/I'm Down Again/Summer Skies/Never Look Back
|